The Need It Now clothing line is the brain child of Artist/CEO/Owner - JDK Daundaboss, Need It Now Records. Need It Now is a unisex clothing brand that encompasses the idea of why wait for anything in life, when you can get it now and not later. The brand started with a soft launch of Need It Now T-Shirts with limited colors to gauge interest in Spring 2021. Summer 2021, the brand launched T-Shirts in multiple colors due to high demand. Then the brand launched hoodies and joggers in the beginning of 2022 to the delight of many. The summer line was launched in 2022, which included T-Shirts, Shorts and Tank Tops. Currently, Need It Now clothing is a universally accepted brand that embodies all cultures and communities throughout California, and shipped to over 10 different States. So the question is, do you need it now and not later?